Re: need advice on marketing
Find your own niche, the thing that makes you unique or different from your competitors and pound away with that message. " I can do a better job than my competition because............." Just make sure the because is what the customer wants to hear or can benefit because of it. Remember, the person you're trying to sell is asking himself one question: "what's in it for me?" You have to be able to answer that with your sales pitch. I'm not talking about flim flam tactics, I'm talking about a genuine effort that shows honesty, sincerity and confidence that you're the person for the job, or yours is is the best product, etc.
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