Yes. Definitely. Absolutely. Without a doubt.
However..............
It appears the search engines are now placing less value on links from certain types of pages, especially obvious link pages. For example, Google recently dumped millions of link pages from their index. In some cases I have seen a discount in value of pure text links (links on their own and with no surrounding content). It also appears that Yahoo has been examining the link patterns between multiple sites and declaring some of these as affiliate networks.
I think that outbound links within content (i.e. articles) are considered more credible than traditional anchor text/description links.
Another area that we are working on is utilizing and exchanging RSS feeds to build links. I like this idea because by changine one XML file I can change my anchor text on thousands of sites.
I'm making a concerted effort to build quality outbound link pages and content based links (i.e. links within articles or paragraphs of information). The goal is to build content based, real estate and locale information centers on sub domains of our clients.
Of course, I can build all the quality resource center pages I want. The key is convincing other webmasters to take the time to do the same - a nearly impossible task.
Last edited by HHI Golf Guy : 10-13-2008 at 10:05 PM.
Reason: Outdated info
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