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Old 07-21-2008, 02:25 PM   #26 (permalink)
NealRM
 
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Status: Senior Real Estate Forum Member
Join Date: Sep 2006
Posts: 220
Default Re: Do real estate agent really need to have a website?

Quote:
Originally Posted by NealRM View Post
I decided to put on my devils advocate cap and throw out something to get members postings. SO....

Do real estate agent really need to have a personal website

I'm not going to say that real estate agents should not have a web presence, just do they need to have the own personal website? There are plenty of third party sites for posting listings. Many of these sites get better traffic, have larger advertising budgets, and have more access to real estate information. So why spend hours every day keeping your personal site updated, fighting a losing SEO war, and getting only a few hundred visitors?

How does having your own site really make you stand out as a Realtor? Does the extra time spend on your own website benefit your clients more than other advertising methods? If you think so, what is your proof?
There have been many great comments on this thread, however it has moved a little off track. The original topic was not if a real estate agent should have a web presence but if they need to have a personnel site.

The pros for a personnel site appear to be 1) having a site the reflect you as a agent and having a site that is unique. The cons are 1) the time and money it takes to upkeep a site, 2) less traffic.

The pros for a group site are 1) Much more traffic and listing visibility, 2) Less upkeep, 3) more features. The cons are 1) sharing a site with your competition, 2) A site that is not uniquely yours.

If you see other advantages and disadvantages, please post.
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