Re: Is trafic important?
I think that the issue is getting confused here. Quite possibly Google does not use traffic to determine SERP position. Nobody really knows because Google never says.
However Google (and other SE's) most certainly take keyword popularity into account and this means ALMOST the same thing.
To make my meaning absolutely clear: If I get (say) 1,000 clicks a month for "moraira real estate" and a competitor gets 1,500 then, all other factors being equal, he would be higher up the heap than me.
However, it is not quite so,so simple because Google will also take clicks on other real estate keywords for the same area into account.
I am sure of this, although it is too difficult to prove, because I have seen lots of signs of this.
Therefore actual traffic probably is not important but incoming SE traffic for a wide range of relevant ketwords is very important.
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