Quote:
Originally Posted by Orlando MLS
I know of a group of realtors that show up for the top search terms in their city that have all linked their sites together (about 50 of them) and the reciprocal links are all showing up on the front page of their websites.
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That's not a very good idea. In the long run the SE's will probably detect it as a link network and discount those links and/or penalize the sites involved.
Proper link building is a long, arduous task. If you try to game the search engines you may in fact see some short term gains (12-18 months). But in the long run most of those sites usually pay the price.